Joost Shopping For CDN To Juice P2P Network
American 'broadband' isn't very fast, especially for uploading data, and won't be able to keep up with Joost's bandwidth demands. Joost is well aware of this problem and is searching for a commercial content delivery network (CDN) to fill in the P2P gaps, a source familiar with the situation tells us.
Part of Joost's appeal is supposed to be its use of free P2P distribution -- ideally, consumers are footing the bill for Joost's bandwith. But P2P in the U.S. can't actually handle the amount of data that Joost wants to move.
All of this spells bad news for Joost, whose peer-to-peer video data rides mostly over the pipes owned by the TV service providers it's looking to supplant: America's cable and broadband giants. But a CDN, which can sell guaranteed bandwidth at nose-diving prices, may help things out.
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