Sony In Advanced Talks To Buy ClubPenguin For $500+ million
Sony is in advanced talks to buy the social gaming ClubPenguin for about $500 million.
ClubPenguin is a massive multiplayer online game for children developed by New Horizon Interactive, a software firm based in Kelowna, BC in Canada. It was launched in Oct 2005, and has grown to about 4.5 million visitors in March. Using cartoon penguin avatars, players can converse, play minigames, and participate in other activities with one another in a snow-covered virtual world. The service is subscription-based (about $6 a month), and also has additional e-commerce/shop revenues.
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