Tag: Joost
According to The Register, Joost is looking into getting equipment manufacturers to embed its video-playing software in TV sets and other consumer hardware. David Clark, executive vice president of global advertising for Joost said: “the vast majority of consumers will eventually use Joost as their primary entertainment platform”
New CEO Mike Volpi said “Joost is a piece of software that can reside on a variety of platforms, including a television with an internet connection, a set-top box, a mobile phone, or in some alternative...
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Joost is announcing former Cisco exec Mike Volpi will be its new CEO. Joost is still testing its technology with half a million viewers who can watch about 100 channels.
The challenge, as Volpi described it, is succeeding at content acquisition, advertising effectiveness, and technical functionality. “Bringing these three pieces together is going to be hard,” he said.
Got my Joost beta access today. Has anyone else gotten access and taken it for a spin? And if so...what do you think so far?
I have used it on an intel-mac so far, but will be experimenting on a few different platforms in the coming days.
Entertainment conglomerate Viacom has announced a deal to license its programming content to Joost, the online-video start-up created by the founders of Skype and Kazaa.
The deal is designed to bring television and theatrical content from Viacom's brands--which include MTV Networks' Comedy Central, as well as Black Entertainment Television and Paramount Pictures--to the Joost software upon its full launch. No financial terms of the agreement were provided.
Joost said more deals with both big media and independent producers will be...
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