Tag: Second Life
Google has rolled out a challenge to virtual world giant Second Life with free software that lets people create their own online 3D worlds that can be embedded on websites and melded with other online functions.
So far, Lively by Google works on Windows Vista or XP and Google is working on a MySpace version. The hope is that portability of the service will help distinguish it; another interesting addition is that in these virtual room users can can view videos and other content that are running on sites such as Google-owned...
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Valleywag claims that Second Life is a pyramid scheme. The article, which consists mostly of selections from the report of financial consultant Randolph Harrison, suggests that not only are most people deceived about the amount of money they can make in Second Life.
The private exchanges, however, are owned by the businesses which sit at the top of the SecondLife economic pyramid. The “Virtual Land Baroness” owns the largest such exchange. So it is not surprising that our attempts to trade our L$ for $ USD were met with confiscatory...
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The sudden rush of real companies into so-called virtual worlds mirrors the evolution of the Internet itself.
The Second Life online service is fast becoming a three-dimensional test bed for corporate marketers, including Sony BMG Music Entertainment, Sun Microsystems, Nissan, Adidas/Reebok, Toyota and Starwood Hotels.
Beginning a promotional venture in a virtual world is still a relatively inexpensive proposition compared with the millions spent on other media. In Second Life, a company like Nissan or its advertising agency could buy an...
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So last week, there was a black hat breach of Second Life's user database. The revelation has often led to confusion and rage, among Residents, many of them threatening to abandon SL for good. Then again, since the news, the peak number of Residents in-world has remained around 10,000, as before.
It's also led to something else, as it turns out. Something extraordinary.
Since the announcement of the breach, new user sign-ups have increased by more than 300 percent.
The conglomerate behind Westin and Sheraton is launching a new chain of sleek hotels. The first one is open for business in cyberspace.
Starwood, the hotel conglomerate behind some of the world’s most recognized chains, including Westin and Sheraton, plans to launch its lower-priced, loft-style “aloft” hotels — a subbrand of its chic W line – in early 2008. To develop and test the architecture and interior design of the new hotels, Starwood built prototype guest rooms and a fully furnished lobby in a warehouse in White Plains,...
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The biggest business news from the Second Life Community Convention here in San Francisco this weekend comes in the form of two reputed brands entering the 3D online world as immersive, interactive objects.
First out the gate was an announcement from UK branding agency Rivers Run Red that they’d be creating a permanent presence for Adidas, with more than a couple dozen shoe models for your avatar to wear.
Not to be outdone, new metaverse developer Millions of Us announced they had an agreement with Toyota to offer an official, virtual...
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